Educated in India’s Calcutta & Jadavpur Universities and Britain’s Glasgow University & the British Institute of Management, London, Dr Siddhartha Ganguli (1940 born) was inspired into the study of the human brain by the 1981 Physiology and Medicine Nobel Laureate Dr Roger Sperry of Caltech, USA. Having been groomed in diverse fields like engineering, architecture, biomedical sciences, business management and brain sciences, he has pioneered inter-disciplinary domains like Human Engineering, Human Resource Economics, Neuro-management, Bio-musicology, BaulOlogy, and now ‘LoveOlogy’. Travelled and lectured very widely in India and abroad, he has received special honours and sponsorships from many countries as well as most prestigious awards including the President of India Prize, the Nehru Gold Medal, and the Golden Peacock Award. Author of 30 books and over 700 articles in English & Bengali, his scientific papers are documented in the Researchgate.net website, reserved for top world-class scientists.