Entrepreneurial Behaviour: Unveiling the Cognitive and Emotional Aspects of Entrepreneurship

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· Emerald Group Publishing
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Entrepreneurial Behaviour: Unveiling the Cognitive and Emotional Aspects of Entrepreneurship provides a range of scholarly explorations of how decisions permeate the success of entrepreneurial ventures throughout their life cycle. This bridges the gaps in current research on entrepreneurship and innovative behaviours with decision making and negotiation. The success, longevity, and survival of SMEs are deeply linked to the effectiveness of individual decision-making processes, and established firms need to develop an entrepreneurial decision-making processes to maintain competitive advantages in a continuously changing and increasingly turbulent environment.
The book leads off with the core themes of the series and incorporates new perspectives around entrepreneurial emotions, passion and trust. Previous research has not studied in sufficient detail the negotiation processes in entrepreneurship. This edited work explores these negotiation processes in depth, while also providing a discussion forum for scholars interested in researching and understanding how decisions permeate the life of entrepreneurial ventures during their life cycle.

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Andrea Caputo is Reader in Entrepreneurship at the University of Lincoln. Andrea's main research expertise is multidisciplinary, covering subjects such as integrative negotiations, strategic negotiations and decision-making, cultural differences, and female entrepreneurship. He has authored a number of publications and his work has been presented at conferences around the world.
Massimiliano M. Pellegrini is Associate Professor in Organisational Studies and Entrepreneurship, University of Rome Tor Vergata, Rome, Italy. His research interests and publications are focused on entrepreneurial and organizational behaviours. He was also Chair for the Strategic Interest Group of Entrepreneurship at the European Academy of Management (EURAM).

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