Social Media in an English Village: (Or how to keep people at just the right distance)

· Why We Post Book 2 · UCL Press
3.9
7 reviews
Ebook
220
Pages
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About this ebook

Daniel Miller spent 18 months undertaking an ethnographic study with the residents of an English village, tracking their use of the different social media platforms. Following his study, he argues that a focus on platforms such as Facebook, Twitter and Instagram does little to explain what we post on social media. Instead, the key to understanding how people in an English village use social media is to appreciate just how ‘English’ their usage has become. He introduces the ‘Goldilocks Strategy’: how villagers use social media to calibrate precise levels of interaction ensuring that each relationship is neither too cold nor too hot, but ‘just right’.

Ratings and reviews

3.9
7 reviews
Antero Hipólito
December 22, 2019
Very good source for understanding what social media is! Fine art!!
1 person found this review helpful
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Anil Das
June 1, 2021
AÀA BOSS NETWORK
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Anil Das
May 17, 2021
AÀA BOSS NETWORK
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About the author

Daniel Miller is Professor of Anthropology at UCL, author/editor of 39 books including How the World Changed Social Media, Social Media in an English Village, Tales from Facebook, Digital Anthropology, (Ed. with H. Horst), The Internet: an Ethnographic Approach (with D. Slater), Webcam (with J. Sinanan), The Comfort of Things, A Theory of Shopping, and Stuff.

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