Social Media in Northern Chile: Posting the Extraordinarily Ordinary

· Why We Post Book 4 · UCL Press
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About this ebook

Based on 15 months of ethnographic research in the city of Alto Hospicio in northern Chile, this book describes how the residents use social media, and the consequences of this use in their daily lives. Nell Haynes argues that social media is a place where Alto Hospicio’s residents – or Hospiceños – express their feelings of marginalisation that result from living in city far from the national capital, and with a notoriously low quality of life compared to other urban areas in Chile. In actively distancing themselves from residents in cities such as Santiago, Hospiceños identify as marginalised citizens, and express a new kind of social norm. Yet Haynes finds that by contrasting their own lived experiences with those of people in metropolitan areas, Hospiceños are strengthening their own sense of community and the sense of normativity that shapes their daily lives. This exciting conclusion is illustrated by the range of social media posts about personal relationships, politics and national citizenship, particularly on Facebook

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5.0
2 reviews
Anil Das
June 1, 2021
AÀA BOSS NETWORK
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Anil Das
May 17, 2021
AÀA BOSS NETWORK
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About the author

Nell Haynes is a Postdoctoral Fellow at Pontificia Universidad Católica de Chile in Santiago. She received her PhD in Anthropology from the American University in 2013. Her research addresses themes of performance, authenticity, globalisation, and gendered and ethnic identification in Bolivia and Chile.

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