Handbook of Research on Creating Sustainable Value in the Global Economy

· IGI Global
Ebook
562
Pages
Eligible
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About this ebook

During the first decade of the 21st century, the world has witnessed a plethora of corporate scandals, global economic crises, and rising environmental concerns. As a result of these developments, pressure has been mounting on businesses to pay more attention to the environmental and resource consequences of the products they produce and services they deliver.

The Handbook of Research on Creating Sustainable Value in the Global Economy contains a collection of pioneering research on the integration of issues of sustainability within the traditional areas of management. While highlighting topics including green marketing, circular economy, and sustainable business, this book is ideally designed for managers, executives, environmentalists, economists, business professionals, researchers, academicians, and students in disciplines including marketing, economics, finance, operations management, communication science, and information technology.

About the author

Ulas Akkucuk is an Associate Professor of Quantitative Methods at Bogazici University Department of Management, Istanbul, Turkey. Dr. Akkucuk has a BS in Industrial Engineering from Bilkent University (1997), an MBA from Bogazici University (2000), and a PhD in Management Science and Information Systems from Rutgers University (2004). He has taught Statistics, CRM & Data Mining, and Global Aspects of Management courses, among others, at both graduate and undergraduate levels. He is Associate Editor for International Journal of E-Business Research and Subject Area Editor for Journal of Global Business Insights. He has edited 13 books with IGI Global a majority of which have been indexed by WoS or SCOPUS. [Editor]

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