Social Enterprise: Cases and Analysis for Understanding Social Business

In each chapter there is a mix of case studies about internationally well-known enterprises and other more local enterprises which are totally new. The book leads its readers to understand and appreciate entrepreneurial issues and to engage themselves in community-based activities. Social Enterprise helps readers to:

• analyze and articulate the blend of social, environmental and economic values which is present in all kinds of enterprise
• understand the issues involved in translating good intentions with multiple goals into focused, sustainable and practical actions
• propose alternative social enterprise management strategies based on their own analysis of case studies of entrepreneurial endeavors that are perceived to be ‘social’

The authors take a pragmatic yet critical approach, and this book should be core or recommended reading for Social Entrepreneurship and Social Enterprise modules at advanced undergraduate, postgraduate and MBA levels.