Transformational Entrepreneurship
Vanessa Ratten · Paul Jones
Aga 2018 · Routledge
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To achieve progress in society and business practices, more entrepreneurship is needed to encourage action and enhance social capital in society, and transformational entrepreneurship may be the key. Transformational entrepreneurship offers a way of integrating sustainability practices whilst focusing on sustainable future trends.
This book discusses how transformational entrepreneurship uses novel business practices to reduce inequality in the marketplace and how it transforms society through creative solutions that enable change. The book provides useful insight into better understanding this emerging concept.
Mayelana nomlobi
Vanessa Ratten is Associate Professor at La Trobe University, Australia.
Paul Jones is Professor at Coventry University, United Kingdom.
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