This is an open access book. The International Conference on Global Innovation and Trends in Economy (INCOGITE) is the initiative of the Swiss German University (SGU), Universitas Pelita Harapan (UPH) and Universitas Multimedia Nusantara (UMN) in collaboration with institutions, professional associations, industries and partner universities in Indonesia and abroad. INCOGITE aims to provide a collaborative platform for scholars, researchers and industry members for the advancement of the economic field.