Ever had an idea so strange you knew it was either genius or a cry for help?
This is a collection of those ideas—350 of them. Some are absurd apps. Some are satirical subreddits. Some are games, tools, or social experiments that no one asked for—but the world just might need. Equal parts creative chaos and hidden insight, this is a book for makers, daydreamers, jokers, inventors, and anyone who lives with one foot in imagination and the other in a toe stub.
Laugh, steal, build, or just shake your head. But don’t say you weren’t warned.
Ricky Browne is a thinker, writer, and idea-machine living in rural Australia. He’s known for creating quirky tools, philosophical frameworks, and apps no one else would dare dream up. After overcoming personal chaos (including schizophrenia), Ricky channels his energy into creativity, self-awareness, and playful disruption.
He believes the world can be better—but it might take a few dumb ideas to get us there.
When not inventing fake subreddits or turning intrusive thoughts into apps, Ricky can be found spending time with his family, working on projects, or mentally redesigning society during quiet walks.