Researching Business and Management: Edition 2
Sep. 2017 · Bloomsbury Publishing
E-boek
496
Bladsye
reportGraderings en resensies word nie geverifieer nie. Kom meer te wete
Meer oor hierdie e-boek
This core textbook combines a highly engaging approach with academic rigour to guide students through understanding and using research methods. Now in its second edition, this text has been fully updated and revised throughout. With a focus that is fresh and applied, Researching Business and Management goes beyond the theory to demonstrate how to actually do research. The unique 4-Ds model shows students how to define, design, do and describe their research and, in this way, offers them a definitive guide to the research process as a system and a lifecycle that they can relate to their own work. Its user-friendly style enlivens the text and makes even some of the most complex issues accessible.
Written by a dynamic author team of leading experts in the field, this is an ideal textbook for undergraduate, postgraduate and MBA students studying research methods, and essential reading for any business student doing a research project.
New to this Edition:
- Even more cases and examples to highlight real-life examples of student research that helps bring the process to life
- Increased coverage of the internet and online research
- Expanded material on quantitative analysis to provide a truly balanced overview of the discipline
- New dedicated chapter on research ethics and avoiding plagiarism
Accompanying online resources for this title can be found at bloomsburyonlineresources.com/researching-business-and-management-2e. These resources are designed to support teaching and learning when using this textbook and are available at no extra cost.
Written by a dynamic author team of leading experts in the field, this is an ideal textbook for undergraduate, postgraduate and MBA students studying research methods, and essential reading for any business student doing a research project.
New to this Edition:
- Even more cases and examples to highlight real-life examples of student research that helps bring the process to life
- Increased coverage of the internet and online research
- Expanded material on quantitative analysis to provide a truly balanced overview of the discipline
- New dedicated chapter on research ethics and avoiding plagiarism
Accompanying online resources for this title can be found at bloomsburyonlineresources.com/researching-business-and-management-2e. These resources are designed to support teaching and learning when using this textbook and are available at no extra cost.
Meer oor die skrywer
Harvey Maylor is an Associate Fellow at the Saïd Business School, University of Oxford, and a Visiting Fellow at Cranfi eld University, UK. He was previously Director of the International Centre for Programme Management at Cranfi eld. He has taught postgraduate programmes in project management and research methods at University of Bath, Warwick Business School, Cranfi eld and Copenhagen Business Schools, NIMBAS in Holland and Germany, and Kasetsart University, Thailand.
Kate Blackmon is an Associate Professor of Operations Management at the Saïd Business School and a Tutor and Fellow in Management Studies at Merton College, the University of Oxford. Her teaching includes research methods on the MSc in Major Programme Management. She has also held academic positions at the University of Bath, London Business School, and IMD (Lausanne).
Martina Huemann is a Professor at the WU Vienna University of Economics and Business. She heads the Project Management Group in the Department of Strategy and Innovation and is the Academic Director of the Professional MBA Program: Project Management.
Kate Blackmon is an Associate Professor of Operations Management at the Saïd Business School and a Tutor and Fellow in Management Studies at Merton College, the University of Oxford. Her teaching includes research methods on the MSc in Major Programme Management. She has also held academic positions at the University of Bath, London Business School, and IMD (Lausanne).
Martina Huemann is a Professor at the WU Vienna University of Economics and Business. She heads the Project Management Group in the Department of Strategy and Innovation and is the Academic Director of the Professional MBA Program: Project Management.
Gradeer hierdie e-boek
Sê vir ons wat jy dink.
Lees inligting
Slimfone en tablette
Installeer die Google Play Boeke-app vir Android en iPad/iPhone. Dit sinkroniseer outomaties met jou rekening en maak dit vir jou moontlik om aanlyn of vanlyn te lees waar jy ook al is.
Skootrekenaars en rekenaars
Jy kan jou rekenaar se webblaaier gebruik om na oudioboeke wat jy op Google Play gekoop het, te luister.
E-lesers en ander toestelle
Om op e-inktoestelle soos Kobo-e-lesers te lees, moet jy ’n lêer aflaai en dit na jou toestel toe oordra. Volg die gedetailleerde hulpsentrumaanwysings om die lêers na ondersteunde e-lesers toe oor te dra.
