Die Ressourcen- und Kompetenzperspektive des Strategischen Managements
Peter Hammann · Jörg Freiling
Jul 2013 · Springer-Verlag
Ebook
492
Pages
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About this ebook
About the author
Prof. Dr. Peter Hammann ist Inhaber des Lehrstuhls für Angewandte Betriebswirtschaftslehre IV (Marketing) der Ruhr-Universität Bochum. Dr. Jörg Freiling ist wissenschaftlicher Mitarbeiter am gleichen Lehrstuhl.
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