Innovations and Institutions: An Institutional Perspective on the Innovative Efforts of Banks and Insurance Companies
Mar 2007 · Routledge
Ebook
176
Pages
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About this ebook
Using institutional theory to explain innovation and merging academic and critical analysis with practical recommendations, this book provides a full and rich account of how new products are brought to market; considering both the successes and failures in equal measure.This book takes the meeting point of two seemingly incongruous schools of theor
About the author
Patrick Vermeulen is Associate Professor of Organization Studies at Tilburg University in the Netherlands. Jorg Raab is Assistant Professor of Policy and Organization Studies at Tilburg University in the Netherlands.
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