Micro, small, and medium enterprises (MSMEs) in fruit and vegetable value chains in Vietnam

The study surveyed 240 MSMEs involved in the FV value chains in the Moc Chau (rural) and Dong Anh (peri-urban) districts, including collectors, wholesalers, processors, and retailers. The survey, and complementing focus group discussions, documented the importance of FV trade in MSME business models, the willingness of MSMEs to expand their businesses, and their perceived barriers in doing so. Next, the study examined interfirm linkages and whether these are conducive to expanding FV trade. Finally, a review of national policies yielded an understanding of whether the barriers identified are actively being targeted by the government.