Communicating Chemistry: A Framework for Sharing Science: A Practical Evidence-Based Guide

This practical guide is intended for any chemist â€" that is, any professional who works in chemistry-related activities, whether research, manufacturing or policy â€" who wishes to improve their informal communications with the public. At the heart of this guide is a framework, which was presented in the report Effective Chemistry Communication in Informal Environments and is based on the best available empirical evidence from the research literature on informal learning, science communication, and chemistry education. The framework consists of five elements which can be applied broadly to any science communication event in an informal setting.