REVOLUSI PEMASARAN DIGITAL: Beradaptasi dengan Era Baru Keterlibatan Konsumen
Meylani Tuti
Jan 2025 · CV. Intelektual Manifes Media
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Ebook
225
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About this ebook
Buku Revolusi Pemasaran Digital: Beradaptasi dengan Era Baru Keterlibatan Konsumen ini disusun oleh Dr. Meylani Tuti, S.S., M.Pd., M.M. Walaupun jauh dari kesempurnaan, tetapi kami mengharapkan buku ini dapat dijadikan referensi atau bacaan serta rujukan bagi akademisi ataupun para profesional. Sistematika penulisan buku ini diuraikan dalam dua belas bab yang memuat tentang dasar-dasar pemasaran digital, e-commerce marketing, SEO (search engine optimization) dan SEM (search engine marketing), sosial media marketing, content marketing, email marketing, influencer marketing dan key opinion leader (kol), video marketing, mobile marketing, viral marketing, model bisnis digital, dan peraturan dan etika pemasaran digital.
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About the author
Biodata Penulis
Dr. Meylani Tuti, S.S., M.Pd., M.M.
Email Penulis: [email protected]
Biodata Editor
Dr. Miko Andi Wardana, S.T., M.Si.
Email Editor: [email protected]
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