This comprehensive volume lays out and builds upon core theoretical foundations in the field of political management, offering a wide range of in-depth empirical research with multiple authors and chapters from different disciplinary perspectives and countries. With authors from political management programmes, political marketing, management, political psychology, and public administration, the book seeks not just to survey a topic or existing literature, but to stimulate research in the area.
This book will be highly useful for graduate students, researchers, and professionals in a variety of areas including political management, political marketing, applied politics, political science, management, political psychology, and public administration.
Jennifer Lees-Marshment is Professor of Political Marketing and Management at the University of Dundee. She is a research-led but practice-oriented cross-disciplinary academic focused on researching political marketing, political management, political leadership, and public participation. She has interviewed over 350 political practitioners including government ministers and staffers/advisers to prime ministers and presidents and is author/editor of 18 books.