The Immersive Metaverse Playbook for Business Leaders: A guide to strategic decision-making and implementation in the metaverse for improved products and services
About this ebook
- Understand the metaverse and learn how augmented reality and virtual reality are integral to it
- Get a solid understanding of core metaverse technologies
- Become a metaverse business thought leader by learning from real-world use cases
- Purchase of the print or Kindle book includes a free PDF eBook
- Get to grips with the concept of the metaverse, its origin, and its present state
- Understand how AR and VR strategically fit into the metaverse
- Delve into core technologies that power the metaverse
- Dig into use cases that enable finer strategic decision-making
- Understand the benefits and possible dangers of the metaverse
- Plan further ahead by understanding the future of the metaverse
If you are a C-suite technology and business executive, this book is for you. Investors, entrepreneurs, and other tech professionals will also find it beneficial. This book does not require any previous understanding of the metaverse or immersive technologies.
About the author
Irena Cronin is the SVP of product for DADOS technology, which involves making an app for the Apple Vision Pro that offers data analytics and visualization. She is also the CEO of Infinite Retina, which provides research to help companies develop and implement AI, AR, and other new technologies for their businesses. Prior to this, she worked for several years as an equity research analyst and gained extensive experience in evaluating both public and private companies. Cronin has a joint MBA/MA from the University of Southern California and an MS with distinction in management and systems from New York University. She graduated with a BA from the University of Pennsylvania with a major in economics (summa cum laude).
Robert Scoble has coauthored four books on technology innovation – each a decade before the said technology went completely mainstream. He has interviewed thousands of entrepreneurs in the tech industry and has long kept his social media audiences up to date on what is happening inside the world of tech, which is bringing us so many innovations. Robert currently tracks the AI industry and is the host of a new video show, Unaligned, where he interviews entrepreneurs from the thousands of AI companies he tracks as head of strategy for Infinite Retina.
