How to Launch My Ethnic Business?
About this ebook
After a long deliberation of a business idea and of the structure therein, a major challenge consists of launching onto the market properly in order to be in the best position for the first moments of the life of your business.
This step is similar to the birth of a human being so we should take special care to strive for success. The objectives here are:
Identify the necessary steps to launch an ethnic business.
Develop a marketing plan for the launch of our business project.
Develop an action plan.
Pull off a remarkable launch.
Thus, the main concepts will assimilate the importance of a good launch, the 3 essential steps, and the implementation of the launch. At the core, we need to answer the following question: How do we execute a successful launch and have an impact on the market?
About the author
ENGLISH:
Arnaud Segla M.Sc., M.Sc. A., CAPM. Consultant and Author fostering social, ethnic, informal and numeric entrepreneurship projects. He has developed programs and custom services specifically intended for newcomers and residents of various cultures wishing to engage in business quickly, the right way, and most importantly, keep going. Arnaud offers very practical training to enable participants to realize their projects within a short time frame. He is the author of many books especially the first practical guide on ethnic entrepreneurship using the informal way. Manager of a consulting firm and Think Tank since 2009, he is building an expertise in ethnic entrepreneurial project through different professional and business experiences aiming to the definition of alternative informal solutions within economic and sustainable development in Canada and Africa.
FRANCAIS:
Arnaud Segla M. Sc., M. Sc. A., CAPM. Consultant et Auteur en promotion de projets d'entrepreneuriat social, ethnique, informel et numérique. Il a développé des programmes et services personnalisés destinés spécifiquement aux nouveaux arrivants et résidents de diverses cultures, désirant se lancer rapidement en affaires et du bon pied, et surtout durer. Arnaud propose des formations très pratiques visant à permettre aux participants de concrétiser leurs projets dans un court délai. Il est l'auteur de plusieurs ouvrages dont le premier guide sur l'entrepreneuriat ethnique utilisant une démarche informelle. Dirigeant d'une firme de consultation et d'un Think Tank depuis 2009 il bâtit une expertise en projets d'entrepreneuriat ethnique à travers diverses expériences professionnelles et d'affaires visant à contribuer à la définition de solutions alternatives informelles en matière de développement économique et durable au Canada et en Afrique.
