Jill Shepherd is Assistant Professor of Management at the Faculty of Business Administration, Simon Fraser University, and co-organizer of the First International Conference on Organizational Foresight in the Knowledge Economy. Her research interests centre around the use of evolutionary theory, particularly a branch called memetics, to investigate knowledge creation and innovation within corporates, high tech firms and clusters. Prior to becoming an academic, Jill worked in industry both in an international corporate setting and in a ‘dot.com’ and operated as an international management consultant for a number of years.