The book argues that decision-making is a skill that can be honed through knowledge and practice, rather than an innate talent. It integrates insights from psychology, economics, and management science to provide a holistic approach. By understanding the psychological factors influencing our decisions, individuals can make more informed choices in business strategy, investment management, and personal finance.
The book progresses from foundational principles of behavioral economics and cognitive psychology to practical applications. It dedicates sections to risk assessment and emotional intelligence, equipping readers with tools and techniques. Decision Science offers real-world case studies and experimental data, providing a concrete framework for improving decision quality.