The Little Book of Likes: Social Media for Small (and Very Small) Nonprofits
About this ebook
This short guide leads Executive Directors and nonprofit marketing managers through the ins and outs of a simple social media strategy that is effective and sustainable. With real-world practical advice, it recognizes that nonprofit managers usually have better things to be doing than updating Facebook.
Like The Little Book of Gold, it was written specifically for small nonprofits as a “road map” to the often confusing and changing world of social media.
New material in the revised and expanded edition covers Facebook advertising, podcasting, and other tools to help make your social media work for you.
Revised and expanded in 2019!
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About the author
Erik Hanberg is an expert in nonprofit management, fundraising, marketing, and leadership. His books for nonprofits have sold tens of thousands of copies to nonprofits around the world.
He has served as the director of two nonprofits, the interim executive director of two more, and served in positions in marketing and fundraising. He has been on many nonprofit boards, often in positions of leadership. He also served in locally elected office for more than twelve years. In addition, he has consulted with nonprofit boards and staff of dozens and dozens of nonprofits and foundations.
