Consumer Data Research

Name: Consumer Data Research
Rating: 4.300000190734863 (10 reviews)

Paul Longley · James Cheshire · Alexander Singleton

एप्रि २०१८ · UCL Press

४.३

१० परीक्षण

ई-पुस्तक

198

पेज

पात्र

रेटिंग आणि परीक्षणे यांची पडताळणी केलेली नाही अधिक जाणून घ्या

या ई-पुस्तकाविषयी

Big Data collected by customer-facing organisations – such as smartphone logs, store loyalty card transactions, smart travel tickets, social media posts, or smart energy meter readings – account for most of the data collected about citizens today. As a result, they are transforming the practice of social science. Consumer Big Data are distinct from conventional social science data not only in their volume, variety and velocity, but also in terms of their provenance and fitness for ever more research purposes. The contributors to this book, all from the Consumer Data Research Centre, provide a first consolidated statement of the enormous potential of consumer data research in the academic, commercial and government sectors – and a timely appraisal of the ways in which consumer data challenge scientific orthodoxies.

Praise for Consumer Data Research
'An insightful, state-of-the-art guide into the social and commercial value of applying geographical thinking to the study of consumer data.'
Professor Richard Harris, University of Bristol

'An excellent guide to leveraging the value of academic research on valid data. Partnerships based around consumer data should be encouraged and supported by all and their outputs used to better the way we manage the world we live in.'
Bill Grimsey, retailer and author of The Vanishing Highstreet

'The use of data from everyday consumer transactions is a potential game-changer for understanding economic and social patterns and trends. This is an excellent overview of the field.'
Dr.Tom Smith, Managing Director, Office for National Statistics Data Science Campus

रेटिंग आणि पुनरावलोकने

४.३

१० परीक्षणे

लेखकाविषयी

Paul A. Longley is Professor of Geographic Information Science at UCL, where he also directs the ESRC Consumer Data Research Centre.

Alex Singleton is a Professor of Geographic Information Science at the University of Liverpool

James Cheshire is an Associate Professor at University College London, whose award-winning maps have appeared in the Financial Times and the Guardian.

या ई-पुस्तकला रेटिंग द्या

तुम्हाला काय वाटते ते आम्हाला सांगा.

वाचन माहिती

स्मार्टफोन आणि टॅबलेट

Android आणि iPad/iPhone साठी Google Play बुक अ‍ॅप इंस्‍टॉल करा. हे तुमच्‍या खात्‍याने आपोआप सिंक होते आणि तुम्‍ही जेथे कुठे असाल तेथून तुम्‍हाला ऑनलाइन किंवा ऑफलाइन वाचण्‍याची अनुमती देते.

लॅपटॉप आणि कॉंप्युटर

तुम्ही तुमच्या काँप्युटरचा वेब ब्राउझर वापरून Google Play वर खरेदी केलेली ऑडिओबुक ऐकू शकता.

ईवाचक आणि इतर डिव्हाइसेस

Kobo eReaders सारख्या ई-इंक डिव्‍हाइसवर वाचण्‍यासाठी, तुम्ही एखादी फाइल डाउनलोड करून ती तुमच्‍या डिव्‍हाइसवर ट्रान्सफर करणे आवश्यक आहे. सपोर्ट असलेल्या eReaders वर फाइल ट्रान्सफर करण्यासाठी, मदत केंद्र मधील तपशीलवार सूचना फॉलो करा.

बेकायदेशीर आशयाची तक्रार करा