Come funziona Google
แแฅแข. 2014 ยท Etas
4,3star
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reportแ แแแขแแแแแแ แแ แแแแแฎแแแแแแ แแแฃแแแกแขแฃแ แแแแแแ ย แจแแแขแงแแแ แแแขแ
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Eric Schmidt, Executive Chairman ed ex CEO di Google, e Jonathan Rosenberg, giร Senior VP per i Prodotti, entrarono in Google piรน di dieci anni fa, come manager di esperienza nel settore tecnologico. A quel tempo, la societร era giร nota per "fare le cose in modo diverso", riflettendo i principi visionari - e spesso in controtendenza - dei fondatori Larry Page e Sergey Brin; cosรฌ non ci misero molto a capire che per avere successo avrebbero dovuto imparare da capo tutto quello che pensavano di sapere sul management e sul business. Oggi Google รจ un'icona globale che sposta continuamente in avanti i confini dell'innovazione in molteplici campi e Come funziona Google รจ un testo brillante e coinvolgente con le lezioni che Eric e Jonathan hanno appreso mentre contribuivano a costruire la societร . Gli autori spiegano come la tecnologia ha spostato la bilancia del potere dalle imprese ai consumatori e che il solo modo per avere successo in questo ambiente in continuo mutamento รจ creare prodotti superiori e attirare una nuova razza di collaboratori poliedrici, i "creativi smart". Affrontando temi quali cultura aziendale, strategia, decision making, comunicazione e innovazione, essi illustrano le loro massime di gestione con numerosi aneddoti interni dalla storia di Google, molti dei quali vengono raccontati qui per la prima volta.
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Eric Schmidt รจ lโExecutive Chairman di Google, di cui ะ stato CEO dal 2001 al 2011, รจmembro del Council of Advisors on Science and Technology del Presidente USA e presiede il consiglio di amministrazione della New American Foundation. @ericschmidt
JONATHAN ROSENBERG (a sinistra) รจ entrato in Google nel 2002 e ha gestito lo sviluppo di prodotti come Search, Ads, Gmail, Android e Chrome. Ora รจ consulente del CEO Larry Page.
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แแแแแฎแแ แแ แแฅแแแแ แแแ แ.
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แแแแแแกแขแแแแ แแ Google Play Books แแแ Android แแ iPad/iPhone แแแฌแงแแแแแแแแแแกแแแแก. แแก แแแขแแแแขแฃแ แแ แแแแแฎแแ แชแแแแแแก แกแแแฅแ แแแแแแชแแแก แแฅแแแแก แแแแแ แแจแแแ แแ แกแแจแฃแแแแแแก แแแแชแแแ, แฌแแแแแแฎแแ แกแแกแฃแ แแแแ แแแแขแแแขแ แแแแแกแแแแ แแแแแแแก, แ แแแแ แช แแแแแแ, แแกแ แฎแแแแแ แแจแ แ แแแแแจแ.
แแแแขแแแแแ แแ แแแแแแฃแขแแ แแแ
Google Play-แจแ แจแแซแแแแแ แแฃแแแแฌแแแแแแแก แแแกแแแแ แแฅแแแแ แแแแแแฃแขแแ แแก แแแ-แแ แแฃแแแ แแก แแแแแงแแแแแแ แจแแแแซแแแแ.
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แแแแฅแขแ แแแฃแแ แแแแแแก แแแฌแงแแแแแแแแแแ แฌแแกแแแแแฎแแ, แ แแแแ แแชแแ Kobo eReaders, แแฅแแแ แฃแแแ แฉแแแแขแแแ แแแ แคแแแแ แแ แแแแแแขแแแแ แแแ แแฅแแแแก แแแฌแงแแแแแแแแจแ. แแแฎแแแ แแแแก แชแแแขแ แแก แแแขแแแฃแ แ แแแกแขแ แฃแฅแชแแแแแก แแแฎแแแแแ แแแแแแขแแแแ แคแแแแแแ แแฎแแ แแแญแแ แแ แแแฌแแแแแแฎแแแแแแแ.
