Apples History
lis 2024 · Publifye AS
E-book
74
Strony
family_home
Odpowiednia
info
reportOceny i opinie nie są weryfikowane. Więcej informacji
Informacje o e-booku
""Apple's History"" presents a comprehensive examination of how a small garage venture evolved into the world's most valuable technology company, focusing on three crucial phases: the founding era with Jobs and Wozniak, Jobs' departure and return, and the transformative iOS period.
Through meticulous research including executive interviews and internal documents, the book reveals how Apple's unique approach to design thinking and vertical integration enabled it to create entirely new market categories rather than competing in existing ones. The narrative skillfully weaves together product development cycles, leadership decisions, and market responses across four decades of corporate history.
From the early days of the Apple I and Apple II through the Macintosh revolution and into the challenging 1990s, readers gain insights into the strategic decisions that shaped each era. The book pays particular attention to the company's resurgence under Jobs' return and the subsequent creation of the iPod-iPhone-iPad ecosystem that drove unprecedented growth.
What sets this analysis apart is its multidisciplinary approach, connecting computer science and engineering with industrial design, marketing strategy, and organizational behavior. Drawing from technical specifications, patent filings, and previously unreleased communications, the book offers business leaders, technology professionals, and entrepreneurs practical lessons in product development, brand management, and ecosystem building. The objective analysis of both successes and failures provides valuable insights into maintaining innovation while scaling globally.
Through meticulous research including executive interviews and internal documents, the book reveals how Apple's unique approach to design thinking and vertical integration enabled it to create entirely new market categories rather than competing in existing ones. The narrative skillfully weaves together product development cycles, leadership decisions, and market responses across four decades of corporate history.
From the early days of the Apple I and Apple II through the Macintosh revolution and into the challenging 1990s, readers gain insights into the strategic decisions that shaped each era. The book pays particular attention to the company's resurgence under Jobs' return and the subsequent creation of the iPod-iPhone-iPad ecosystem that drove unprecedented growth.
What sets this analysis apart is its multidisciplinary approach, connecting computer science and engineering with industrial design, marketing strategy, and organizational behavior. Drawing from technical specifications, patent filings, and previously unreleased communications, the book offers business leaders, technology professionals, and entrepreneurs practical lessons in product development, brand management, and ecosystem building. The objective analysis of both successes and failures provides valuable insights into maintaining innovation while scaling globally.
Oceń tego e-booka
Podziel się z nami swoją opinią.
Informacje o czytaniu
Smartfony i tablety
Zainstaluj aplikację Książki Google Play na Androida i iPada/iPhone'a. Synchronizuje się ona automatycznie z kontem i pozwala na czytanie w dowolnym miejscu, w trybie online i offline.
Laptopy i komputery
Audiobooków kupionych w Google Play możesz słuchać w przeglądarce internetowej na komputerze.
Czytniki e-booków i inne urządzenia
Aby czytać na e-papierze, na czytnikach takich jak Kobo, musisz pobrać plik i przesłać go na swoje urządzenie. Aby przesłać pliki na obsługiwany czytnik, postępuj zgodnie ze szczegółowymi instrukcjami z Centrum pomocy.
