Understanding that detergents once prioritized cleaning power over environmental concerns, the book argues for a holistic approach beyond ""greenwashing,"" advocating for systemic changes within business management.
The book progresses by first introducing key sustainability concepts and the regulatory landscape.
It then assesses the environmental impact of conventional detergents and examines advancements in eco-friendly alternatives through case studies.
The book concludes by synthesizing findings and offering a framework for improving detergent sustainability.
It's a valuable resource for business professionals, policymakers, and consumers seeking an unbiased assessment of the detergent industry's environmental responsibility efforts.