Alcobuzz : September 2020 Edition

┬╖ Alcobuzz
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There is finally a ray of sunshine after months of uncertainty. Businesses and bars are slowly opening up and the community is getting back on its feet. This doesnтАЩt mean the pandemic has ended, we just need to find our тАШNew NormalтАЩ and proceed with caution.

This optimism is reflected in this edition of the magazine as well.

Our longest issue till date.

There is just so much that we want to talk about this month - from peat whiskies to cigars and the whole culture around it, to our newly introduced concept of Hentails.

Talking of Hentails, that has been the single most exciting thing that happened recently at Alcobuzz┬а

я╗┐Started as an idea to create a community of women who love to drink, Hentails has seen so much love and support in just a month since its inception. You will meet the first batch of Hentails cheerleaders and supporters in this edition.

We also spoke to Manish Bhatia this month who is creating great relatable content around drinking on his youtube channel.

Under тАШLocal TippleтАЩ we revisit the gems from Bordi and their beautiful range of sparkling alcoholic beverages made with fresh fruits of the region.

I hope you enjoy this edition. As always, stay safe stay happy.┬а

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Pallavi Naidu is a тАШspiritedтАЩ nomad.

Having spent a decade in Singapore only to be

drawn back to India to follow her passion -

Entrepreneurship. She founded Alcohowl, a

social platform on drinks; and then moved on to


creating a complete digital ecosystem for alto-

beverages including AsiaтАЩs premier magazine


on spirits, cocktails, nightlife and experiences,

ALCOBUZZ.

She did her MBA from SP Jain - School of Global

Management in Singapore, followed by

Organisational Leadership at Harvard Business

School. She has worked with top advertising

agencies in Singapore including Ogilvy & Mather

and Leo Burnett. Although she loved handling

high impact campaigns and award winning

work, when the entrepreneurial bug bit her, she

was тАШshaken AND stirredтАЩ to channel her energy

into building these companies.


Pallavi has travelled the world in search of good food, often paired with an equally good

drink, if not better. With all these varied inspirations, she was drawn to digital storytelling ,

using her various platforms. Alcobuzz magazine now considered as one of the finest

digital publications in the alco-bev space. She also runs a content production platform

Studio Buzz, a digital consultancy - Paraphrase , a Not-for-profit initiative None for the

Road, that promotes responsible drinking and in her free time she is an influencer/ content

creator through her instagram profile @pall.naidu wherein she regularly reviews and

publishes opinion pieces on various beverages.

Pallavi juggles her time between her 5 loving but naughty dogs and this growing digital

ecosystem. Sometimes she writes when inspiration strikes, planning to publish her book

soon,...othertimes she fixes a mean G&T, perfect for MumbaiтАЩs sweltering weather.

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