Weird Ideas That Work

┬╖ Bolinda ┬╖ Gareth Prosser рмжрнНрм╡рм╛рм░рм╛ рммрм░рнНрмгрнНрмгрмирм╛ рмХрм░рм╛рмпрм╛рмЗрмЫрм┐
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A breakthrough in management thinking, тАШweird ideasтАЩ can help every organization achieve a balance between sustaining performance and fostering new ideas. To succeed, you need to be both conventional and weird. тАв Hire misfits тАв Pursue the impractical тАв Find happy people and encourage them to fight тАв Reward failure but punish inaction тАв Forget your own successes These and other counterintuitive strategies will unlock ideas you never knew you had.

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Robert Sutton is Professor of Management Science and Engineering and Professor of Organizational Behavior (by courtesy) at Stanford. He co-founded the Stanford Technology Ventures Program (STVP) and the Hasso Plattner Institute of Design (which everyone calls 'the d school'). Sutton received his Ph.D. in Organizational Psychology from The University of Michigan and has served on the Stanford faculty since 1983. He is a Senior Scientist at Gallup and academic director of two executive education programs: Customer-Focused Innovation and the Stanford Innovation and Entrepreneurship Certificate. He has served as professor at the Haas Business School, a Fellow at the Center for Advanced Study in the Behavioral Sciences, a Fellow at IDEO, an advisor to McKinsey & Company, and faculty at the World Economic Forum at Davos. His books include Weird Ideas That Work, The Knowing-Doing Gap (with Jeffrey Pfeffer) and Hard Facts, Dangerous Half-Truths, and Total Nonsense (with Jeffrey Pfeffer), which the The Globe and Mail selected as the best business book of 2006. The No Asshole Rule and Good Boss, Bad Boss are New York Times and Wall Street Journal bestsellers. His latest book, Scaling-Up Excellence (with Huggy Rao) is a Wall Street Journal bestseller and was selected as one of the best business books of the year by Amazon, the Financial Times, Inc., The Globe and Mail, and Library Journal.

Gareth Prosser is an Australian actor who has extensive international experience and training as a stage performer. His resume stretches from commercial reads right through to large volume corporate narrations, and character work for long running animations series. Exotic, charismatic, charming, bold, suave and sensuous. These are all words that Gareth Prosser knows how to pronounce correctly. They can therefore, be safely added to the next script he reads for you. While his dear Mum will claim this collection of words describe him perfectly (even the last one...strangely), we think he would just prefer you to know this: Clean, crisp, articulate and informative, his natural style and tone possess great appeal for a wide range of audience and subject matter. While having enjoyed extensive international experience and training as a stage performer, his versatility and scope behind the mic is an endless source of entertainment and excitement. Gareth has worked with clients including McDonalds, Vodafone, SingTel, StarHub, Mattel, Crown Resorts, Origin Energy, QR National and The Australian Defence Force. His resume stretches from commercial reads right through to large volume corporate narrations, and character work for long running animations series. Some have described him as sensuous...well, one has...

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