Geographical Pricing: Unlocking Profitability in the Global Marketplace, a Geographical Pricing Guide

· Economic Science 128. liburua · One Billion Knowledgeable · AA bidezko narrazioa, Mason narratzailearen ahotsarekin (Google-koa)
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5 h 47 min
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What is Geographical Pricing


Geographical pricing, in marketing, is the practice of modifying a basic list price based on the geographical location of the buyer. It is intended to reflect the costs of shipping to different locations. There are several ways to apply the cost of shipping to the prices.


How you will benefit


(I) Insights, and validations about the following topics:


Chapter 1: Geographical pricing


Chapter 2: Freight transport


Chapter 3: Price


Chapter 4: Pricing


Chapter 5: Product differentiation


Chapter 6: Porter's five forces analysis


Chapter 7: Incoterms


Chapter 8: Disintermediation


Chapter 9: FOB (shipping)


Chapter 10: Drop shipping


Chapter 11: Base point pricing


Chapter 12: Freight rate


Chapter 13: Pricing strategies


Chapter 14: Freight forwarder


Chapter 15: Retail marketing


Chapter 16: Industrial market segmentation


Chapter 17: Value-based pricing


Chapter 18: Marketing channel


Chapter 19: Free shipping


Chapter 20: Customer cost


Chapter 21: Third-party logistics


(II) Answering the public top questions about geographical pricing.


(III) Real world examples for the usage of geographical pricing in many fields.


Who this book is for


Professionals, undergraduate and graduate students, enthusiasts, hobbyists, and those who want to go beyond basic knowledge or information for any kind of Geographical Pricing.

Egileari buruz

Fouad Sabry is the former Regional Head of Business Development for Applications at HP. Fouad has received his B.Sc. of Computer Systems and Automatic Control in 1996, dual master’s degrees from University of Melbourne (UoM) in Australia, Master of Business Administration (MBA) in 2008, and Master of Management in Information Technology (MMIT) in 2010. Fouad has more than 30 years of experience in Information Technology and Telecommunications fields, working in local, regional, and international companies, such as Vodafone and IBM. Fouad joined HP in 2013 and helped develop the business in tens of markets. Currently, Fouad is an entrepreneur, author, futurist, and founder of One Billion Knowledge (1BK) Initiative.

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