RONALD MACAULAY K. S. is Emeritus Professor of Linguistics at Pitzer College, USA. He is the author of Language, Social Class and Education (1997), Locating Dialect in Discourse (1991), Standards and Variation in Urban Speech (1997), Talk that Counts: Age, Gender, and Social Class Differences in Discourse (2005), Extremely Common Eloquence (2005) and The Social Art (2006).