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More by Malcolm McDonald
Icon image Grokking Web Application Security
Grokking Web Application Security
€49.20
Icon image Marketing Plans: How to prepare them, how to use them, Edition 4
Marketing Plans: How to prepare them, how to use them, Edition 4
€45.73€34.03
Icon image Malcolm McDonald on Marketing Planning: Understanding Marketing Plans and Strategy
Malcolm McDonald on Marketing Planning: Understanding Marketing Plans and Strategy
€19.82
Icon image Malcolm McDonald on Marketing Planning: Understanding Marketing Plans and Strategy, Edition 2
Malcolm McDonald on Marketing Planning: Understanding Marketing Plans and Strategy, Edition 2
€34.32
Icon image Market Segmentation: How to Do it How to Profit from it, Edition 2
Market Segmentation: How to Do it How to Profit from it, Edition 2
€74.14€51.90
Icon image Market Segmentation: How to Do It and How to Profit from It, Edition 4
Market Segmentation: How to Do It and How to Profit from It, Edition 4
€37.99
Icon image Marketing Plans: How to prepare them, how to use them, Edition 6
Marketing Plans: How to prepare them, how to use them, Edition 6
€38.10€27.93
Icon image Malcolm McDonald on Key Account Management
Malcolm McDonald on Key Account Management
€34.32
Icon image Marketing Plans: How to Prepare Them, How to Profit from Them, Edition 8
Marketing Plans: How to Prepare Them, How to Profit from Them, Edition 8
€39.99
Icon image Pocket Guide to Selling Services and Products
Pocket Guide to Selling Services and Products
€34.87€25.34
Icon image Malcolm McDonald on Value Propositions: How to Develop Them, How to Quantify Them
Malcolm McDonald on Value Propositions: How to Develop Them, How to Quantify Them
€38.13
Icon image Marketing Planning for Services
Marketing Planning for Services
€83.92€64.58
Icon image Key Account Management: The Definitive Guide, Edition 3
Key Account Management: The Definitive Guide, Edition 3
€42.95
Icon image Market Segmentation: How to do it, how to profit from it
Market Segmentation: How to do it, how to profit from it
€44.64€31.25
Icon image MBA Marketing
MBA Marketing
€74.14€51.90
Icon image The Complete Marketer: 60 Essential Concepts for Marketing Excellence
The Complete Marketer: 60 Essential Concepts for Marketing Excellence
€31.78
Icon image Marketing Planning for Services
Marketing Planning for Services
€65.39€49.76
Icon image Marketing in a Nutshell: Key Concepts for Non-specialists
Marketing in a Nutshell: Key Concepts for Non-specialists
€32.65€22.86
Icon image Marketing Plans: How to Prepare Them, How to Profit from Them, Edition 8
Marketing Plans: How to Prepare Them, How to Profit from Them, Edition 8
€39.99
Icon image 100 Practical Ways to Improve Customer Experience: Achieve End-to-End Customer Engagement in a Multichannel World
100 Practical Ways to Improve Customer Experience: Achieve End-to-End Customer Engagement in a Multichannel World
€34.32
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