Wondering What Lies Ahead? The Power of Predictive Modeling

Segments of the Middle East – Small and Medium Enterprises

Finding Tomorrow's Valuable Customers Today

Customer Analytics Gone Wrong – Eight Common Mistakes to Avoid When Deploying Customer Analytics Models

Where are Your Dealers? (Optimizing the Dealer Network)

The Under-Tapped Banking Consumer Segments of the World – Ladies

Maximizing Campaign Conversion Rates Using Analytics

Bundling 2.0 - Bundling Within and Across Sectors

Hype or the Real Deal? The Big Data Conundrum

How Much is Too Much? Getting it Right With One-to-One Communications

SMEs and Churn – 15 Key Factors Driving Them Away From Operators

Your Customers Are Changing, Are You Following?

Leveraging Internal Data to Target Competitor Customers

Influence of Socio-Economic Environment on the Development of Small and Medium-Sized Enterprises

Loyalty Programs Gone Wrong – Ten Common Mistakes to Avoid

'Occasional' Customer Segmentation - Uncovering Hidden Truths About Customers

Reselling in Line With the Technology Adoption Curve

Beyond the Customer Lifecycle – Catering to Customers When They’ll Most Appreciate It

Customer Analytics Gone Wrong – Ten Common Mistakes To Avoid When Designing Customer Analytics Models

Making the Leap – From Reactive to Proactive Sales