Strengthening Links Between Data Analysis and Soft Computing

Accelerate: The Science of Lean Software and DevOps: Building and Scaling High Performing Technology Organizations

Uncertainty Modelling in Data Science

Naked Statistics: Stripping the Dread from the Data

The Art of Statistics: Learning from Data

Combining, Modelling and Analyzing Imprecision, Randomness and Dependence

Marketing Metrics: The Definitive Guide to Measuring Marketing Performance, Edition 2

Building Bridges between Soft and Statistical Methodologies for Data Science

Fooled by Randomness: The Hidden Role of Chance in Life and in the Markets

How to Lie with Statistics

Market Segmentation Analysis: Understanding It, Doing It, and Making It Useful

Statistics For Dummies: Edition 2

Synergies of Soft Computing and Statistics for Intelligent Data Analysis

Business Statistics and Data Processing

Soft Methods for Data Science

Weapons of Math Destruction: How Big Data Increases Inequality and Threatens Democracy